Here at Rothford we have taken great pride in representing a variety of manufacturers, both established & new, within New Zealand’s exciting & dynamic Foodservice Industry. Our everyday aim is to deliver a professional service, to both client & customer, with the aim of providing the best opportunity to increase sales via intermediaries servicing Cafes, Restaurants, Hotel/Motel, Catering Agencies & many more.

 

This performance is achieved through the utilization of well established & trusted relationships with major foodservice intermediaries/groups & key personnel within them (Bidvest, Countrywide, Foodfirst Independent distributors, Spotless, Compass etc.).

 

With our current client portfolio we are responsible for manufacturer’s representation within the NZ foodservice/route-trade market, with total annual sales of around $10 M collectively.

Whilst being responsible for route-trade sales, we also contribute towards the production of client's) sales targets, product development, scheduling, forecasting, targeted marketing activities, pricing strategies & the identification of effective distribution solutions.

 

“Personally, I love food. I love the process it takes, from the manufacturer to the restaurant plate & all its various stages in the process. On behalf of the foodservice team, we would love to see what we can do for you & your products.”

 

Tony Trilford - CEO